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Twitter Vs. Facebook
Why Twitter’s IPO stalls and Facebook prevails In the social media world, there is a plethora of channels to utilize for brand building, awareness and reach. Small businesses wrestle with opening a...
View ArticleThe Curse of the Facebook Zombies
Helpful advice to ensure your professional social media is alive and thriving Zombies are everywhere. They’re on TV, in the movies, acting in commercials, and even trick or treating… However, the...
View ArticleThe Commandments of Social Media
Rarely does a day go by that I don’t hear a horror story from an employer about some massive social media faux pas, or oversight. So if being forewarned is being forearmed, (or is it the other way...
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Help With a Bad Yelp Review
People love bad news. They love train wrecks. They love hockey fights. They love to gossip about train wrecks and hockey fights. They believe snarky, nasty comments on Yelp, because they believe all...
View ArticleDon’t Let Facebook Break Your Heart
Over the past few years I have sung the praises of Facebook as an important part of any social media marketing plan. However, my songs are now turning into faint praise. When Facebook became a publicly...
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